Introduction
The Nexters Affiliate Program is a high-converting marketing initiative designed for affiliates looking to monetize gaming-related traffic. Nexters, known for hit games like Hero Wars and Island Hoppers, offers a structured commission model for partners who promote its games, particularly the web-based RPG, Hero Wars: Dominion Era.
Key Features of the Nexters Affiliate Program
1. Competitive CPA Rates
Affiliates earn commissions based on successful user registrations. The payout rates vary by region, with high-value geographies such as the United States and Canada offering up to $7 per registration.
2. High Conversion Potential
Since Hero Wars is a free-to-play browser game, it has a low barrier to entry for players. This leads to higher conversion rates, making it an attractive opportunity for affiliates aiming to maximize earnings.
3. Access to Professional Marketing Materials
The program provides affiliates with a wide range of professionally designed creatives, including banners, video ads, and high-converting landing pages. These materials are regularly updated to optimize engagement and conversion rates.
4. Global Reach
Affiliates can promote Nexters games to audiences worldwide, making it a suitable program for publishers with international traffic. While some countries offer higher payouts, the program still provides strong earning potential across multiple regions.
5. Reliable and Timely Payments
One of the major benefits of the Nexters Affiliate Program is its commitment to timely and transparent payouts. Affiliates receive their earnings on schedule, ensuring a stable and reliable source of income.
Traffic Guidelines
Allowed Traffic Sources:
- Websites and blogs
- Ad networks
- Teaser and banner ads
- Click-under and pop-under ads
- Public social network posts
Restricted Traffic Sources:
- Incentivized traffic (such as rewards or bonuses)
- Mobile traffic
- Contextual and brand-targeted ads
- Targeted social media ads
- Email marketing without prior approval
- Spam or misleading geo-targeting
- Bot traffic and cookie stuffing
Program Requirements
To ensure quality traffic, affiliates must consult with the Nexters Affiliate Program manager for approval when reaching specific caps during test campaigns. If installations exceed preset limits without approval, they may not qualify for payouts.
Conclusion
The Nexters Affiliate Program is an excellent choice for affiliates in the gaming industry, offering competitive commissions, strong conversion rates, and high-quality marketing tools. By following the program’s guidelines and leveraging its resources, affiliates can effectively generate revenue while promoting popular and engaging games.
